In Atlanta, we're seeing deals fall apart after the offer — and it's largely because buyers encounter information at inspection that changes their calculus entirely.

Christopher Matos-Rogers Realtor, Coldwell Banker Realty — Atlanta, Georgia

The Market Is Changing- Are You Ready? 

Affordability isn't just about mortgage rates anymore. Utility costs are up. Home insurance premiums have surged — especially in climate-exposed markets. Maintenance and repair costs are higher than they've ever been. Buyers are asking harder questions before they commit, and sellers are sitting on value they don't know how to articulate.

Home performance is at the center of all of it.

A high-efficiency HVAC system, solid insulation, and a resilient roof aren't just nice features — they're real answers to the questions buyers are already running the numbers on. The agents who can put that data in front of buyers early, and help sellers make that value visible, are leading conversations that close.

Pearl gives you the tools to do both. 

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What You Get

All Pearl Recognized Professionals recieve access to: 

  • A credential with serious backing

    The PRP badge for your listings, email signature, and marketing materials — issued by Pearl, creator of the national home performance standard, in partnership with the U.S. Department of Energy, ENERGY STAR, and the Appraisal Institute.

  • Every home's performance data, in one place

    Inside Pearl's app for professionals, look up performance data on any single-family home in America, pull Pearl SCORE™ Reports, order Listing Packages, and manage home performance profiles for your clients.

  • Reports and data at member pricing

    Pull a SCORE Report for a listing, order a Listing Package for a presentation, dig into performance data before an offer. PRP members pay less for all of it.

How it works

Three simple steps to join the founding group.

1

Create a free profile

Name, market, brokerage. Takes only a few minutes.

2

Complete onboarding

Watch a short series of training videos to learn how Pearl SCORE™ works and how to use it in listing appointments, buyer consultations, and informed offer conversations.

3

Earn your Pearl Recognized Professional badge

Add it to your listings, email signature, and marketing materials and start the conversations most agents can't.

Pearl SCORE™- The Standard Behind the Badge 

A 1,000 point rating across the five critical performance pillars: Safety, Comfort, Operations, Resilience, and Energy. Pearl has scored every single-family home in America — the first comprehensive home performance database in U.S. history.

Each pillar gives agents a structured way to talk about what a home is actually like to own:

- Does this home have any features that protect the health and safety of its occupants? 
- How will this home feel to live in day to day? 
- What will this home cost to run? 
- How prepared is this home for what the climate throws at it? 
- Is this home ready for modern energy needs? 

Explore Pearl SCORE™
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Hear what agents have to say

What they need is a framework — a way to organize what matters so both buyers and sellers feel informed, not ambushed.

Stephanie Ouidaw REALTOR® and BPI Building Analyst — Coldwell Banker Premier Group, St. Louis

You don't have to be a builder to have these conversations with clients, but you do need a vocabulary for it.

Phoebe Martin REALTOR® — Phoebe Martin Real Estate, Iowa City

Nobody would buy a used car without asking about the engine, the mileage, the maintenance history. But somehow we've accepted that homes come with less performance information than a vehicle.

Greg Slater Associate Broker, Nest Realty — Charlottesville, VA

Your clients are already asking home performance questions.
Be the agent with the answers.

Free to join. Earn the badge. Lead home performance conversations.

Become a Pearl Recognized Professional